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MetamorphoSis of cultural Heritage Into augmented hypermedia assets For enhanced accessibiliTy and inclusion

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SHIFT at Post Mobile World Congress 2025

Ioana Crihana, Executive Director of ANBPR, participated as a keynote speaker at POST MOBILE WORLD CONGRESS 2025, an event organized by the Digital Transformation Council in partnership with COMUNICAȚII Mobile magazine and TelecomTV Romania on April 3, 2025 at Grand Hotel Continental, Bucharest. At the event, Ioana Crihana showcased a

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About the project.

SHIFT: MetamorphoSis of cultural Heritage Into augmented hypermedia assets For enhanced accessibiliTy and inclusion supports the adoption of digital transformation strategies and the uptake of tools within the creative and cultural industries (CCI), where progress has been lagging.

Watch our
introduction video.

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